Tom also gave me the third step to take away – The Hair Perfector, applied once a week before shampooing, and so far after two weeks my hair still has a lovely, fresh and renewed feel to it.
Tom Smith, the Colour Director of Billi Currie, explained while doing the treatment that Olaplex wasn’t simply a hair mask or deep conditioning treatment, it rebuilds the hair molecule so the actual hair is strong again; not the just the surface of it.
The thing that makes Olaplex so innovative is the results – it’s a literal change in the molecular structure of the hair. It enhances inter-molecular attraction which makes the hair stronger. Basically, it genuinely repairs hair damage!